Local channels such as Little Baby Bum, Teletubbies and Morph all featured.
A raft of children’s brands are set for further exposure online, with the launch of the YouTube Kids app in the UK and Ireland.
Properties including Teletubbies, Wallace and Gromit and Morph, are lining up alongside digital brands such as Little Baby Bum and Talking Tom on the new platform, which had its official launch event yesterday (November 22).
The child-friendly service went live in the US nine months ago, and since then more than ten million American parents have downloaded the app.
It is free to download for iOS and Android devices, but will feature ads running in between the videos.
According to The Guardian, in October 20 of the 50 most popular YouTube channels were aimed at children. Those 20 channels generated more than 5.2 billion video views in that month.
Homegrown British channel Little Baby Bum is leading the way, with 428.5 million views in October – making it the third biggest channel on YouTube overall.
In addition, the channel has just overtaken One Direction as the most watched British channel of all time. Its Wheels on the Bus compilation also recently overtook Gangnam Style by Psy as the biggest YouTube video by watch time.
