US denim company teams with Lyric Culture for new limited edition range.
US denim company Wrangler has collaborated with music lifestyle brand Lyric Culture on a new limited edition Freddie Mercury and Queen-inspired collection.
The range includes jeans, t-shirts and jackets printed with lyrics from some of the band’s biggest hits such as Don’t Stop Me Now, Killer Queen and We Are The Champions, reports Fashion United.
Wrangler produced the trademark jeans that Freddie wore during Queen’s show stopping Live Aid performance in 1985.
In an interview with Billboard, Wrangler’s vp and general manager Jenni Broyles said: “Our brand has stood the test of time, and has been on the backs of music legends throughout the entirety of our 73 year history.”
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