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Why we’re backing the B&LLAs: LIMA UK

Industry trade body has given its official support to next week’s inaugural event.

Industry trade body LIMA has given its official backing to the new Brand & Lifestyle Licensing Awards.

UK md Kelvyn Gardner said that next week’s event had the association’s “wholehearted support”.

Kelvyn commented: “Brands have really stepped up into the licensing limelight and the Brand & Lifestyle Licensing Awards will duly recognise excellence in this field.

“We are proud to build on our existing association with Max Publishing and The Licensing Awards by giving this new awards programme our wholehearted support.”

The Brand & Lifestyle Licensing Awards takes place at The Dorchester, Park Lane on Wednesday, April 20.

Other partners on board include Advanstar/Brand Licensing Europe (headline sponsor), Emerald Exhibitions, Brands With Influence, Hallett Retail, Beanstalk, Start Licensing, CPLG, Discovery, Pringles, JCB Consumer Products, Kimm & Miller, Golden Goose, TLC, IFL Science, Happy Jackson, Octane5, TLP, Autumn Fair and Perfetti van Melle.

For tickets for the Awards event at The Dorchester, contact Clare Davies on clare@createvents.co.uk or call 01183 340085.

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