Tina Warner from Royal Museums Greenwich discusses partnerships with Olympia Le Tan, Rampley & Co and Inside the Box.
The heritage sector – from museums and galleries, through to universities, gardens and stately homes – continues to gain momentum when it comes to licensing, with 2022 having seen some high profile product launches and collaborations.
LicensingSource.net catches up with some of the companies operating in the sector.
Today: Tina Warner, image, media and brand licensing manager, Royal Museums Greenwich.
“It’s great to report that we’ve had a busy and positive year so far. Our collaboration with Celestron, which manufactures telescopes, has continued to grow and in June we launched binoculars in partnership with them. Our partnership with Olympia Le Tan continues to flourish with our range of handbags and clutches.
It’s also always wonderful to work with our long-term partner Rampley & Co which makes beautiful silk pocket squares using images from our collection.
We are investigating moving into bespoke alcoholic drinks, in particular, craft beers and spirits. There are obvious links with alcohol and maritime history which we hope to synergise with an aspirational associate.
A partnership with Inside the Box games will see the launch of astronomical, Ecliptic board game later in 2022, with more details to come on that one soon. The upcoming 350th anniversary of the Royal Observatory Greenwich will also be one of our core focuses for 2023. ROG is the home of Greenwich Mean Time and the Prime Meridian of the world.”
This feature originally appeared in the autumn 2022 edition of Licensing Source Book. To read the full publication, click on this link.
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