Paul Lamond Games’ Mark Jones talks Game of Thrones, social media activity and the political climate.
2019 has already been an eventful year, but arguably there’s more drama to come.
Source catches up with a selection of licensees to ask what they feel are both the positives and the challenges that lie ahead for the remainder of the year.
Today: Mark Jones, head of sales, University Games and Paul Lamond Games
“The challenge is always going to be the ongoing uncertainty of the political climate and the hesitation and cautious nature this brings out in consumers.
However, on a much more positive note, we are moving into Q4 which is renowned for being a prosperous time of the year for the games and puzzles sector.
We are heading into it with a fantastic portfolio that caters for the whole family and a significant marketing campaign that includes planned social media activity and TV advertising for several of our top lines.
On top of all of this we also launched three fantastic new products this autumn that will be extremely sought after – our 3D Game of Thrones puzzles of King’s Landing, Red Keep and Winterfell.”
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