Pacific Swell Brands secures new deals with partners across a variety of categories for 2020.
Pacific Swell Brands is gearing up for further growth in the licensing space with the VP Racing Fuels brand, securing a number of new partners in multiple categories.
The roster of new partners includes M2 Machines for die-cast vehicles (launching in Walmart and Hobby Lobby this month); Mattel for co-branded die-cast vehicles; Johny Rockstar Clothing for apparel, headwear, gift and novelty; Mr Brands for automotive accessories, windshield wipers and auto care accessories; Advanced Graphics for standees; and T-Line Design for apparel.
With the products geared towards motorsports and racing enthusiasts, Pacific Swell Brands believes that the new licensing partnerships highlight the brand strength of VP Racing Fuels, which has a 45-year heritage in the automotive industry.
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