ITV Studios Global Entertainment secures deal with Microgaming.
ITV Studios Global Entertainment has secured a deal with Microgaming to supply a new online slot game themed around retro disco band, Village People.
The deal covers territories worldwide (excluding US) and was brokered by ITVS GE, UK licensing agent appointed by brand manager PGS Entertainment.
Earmarked for launch in summer 2019, the game will showcase Village People’s hit song library with classics including Y.M.C.A., Macho Man, and Go West. All the characters will feature, including the Biker, Construction Worker and Cowboy, with design taking players back to the pop culture of the 70s by tapping into the vibrant colours and flashing lights of the disco era.
“Village People is an iconic brand that has remained popular with mainstream audiences since the 70s and 80s,” said Andrew Clucas, chief operating officer at Microgaming. “We are proud to be adding the symbolic title to our extensive branded slots portfolio.”
Other branded online slot creations from Microgaming include Playboy, Jurassic World, Terminator 2 and Game of Thrones.
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