This ad will be closed automatically in X seconds.

“This year means more challenges with prices”

Trademark Products’ Phil King talks exchange rates and the expansion of DTRs.

It’s the start of a new year, one which could potentially bring some serious changes to the way business is done in our industry.

We got the lowdown from some key licensees as to what they think will be their main challenges in 2019 and why.

Today: Phil King, md, Trademark Products

“Moving from a year that has not been the easiest at retail, with the high street struggling and uncertainty about Brexit hitting the exchange rate means more challenges with prices as cost of goods increase.

One of the key challenges this year will be to manage business with these fluctuating exchange rates, coupled with the tough high street marketplace, were we are seeing less commitment as uncertainty effects customer spend.

Another key factor moving into 2019 is the expansion of DTR licences specifically in the apparel sector, where we are losing key retailers who deliver volume sales.

More and more we seeing properties becoming successful, only for DTRs to be granted and we lose retail sales opportunities. This creates the challenge to make deals work when you lose the volume retailers and royalty they can generate.”

This feature originally appeared in the spring 2019 edition of Licensing Source Book. Click here to read the full publication.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
TfLlunchbox500x500
 
Designed by creative agency Crush Creative, the guide includes a set of colourful, illustrated assets that draw on TfL’s heritage and serve as a toolkit for licensees developing products for young audiences....
Tulipop500x500
 
Tulipop Studios - creator and owner of the Icelandic character-based Tulipop IP - is growing into new markets having secured a number of fresh deals....
YakkaDee500x500
 
Rachel Bardill and Liz Keynes - both well known and respected family and children's brand strategists - have come on board to further drive awareness for the preschool show....
AliceBurden500x500
 
In her new role, Alice will be responsible for steering and driving forward the strategic and creative direction of Toon2Tango, focusing on storytelling and creative development....
job
 
H&A is looking to further strengthen its team with the appointment of a supply chain planner....
SManners500x500
 
Industry trade body, Licensing International has responded to Labour's Budget from earlier this week, saying that moving forward 'beloved brands' will be more important than ever before in providing a point of difference....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.