This ad will be closed automatically in X seconds.

Teletubbies brand marks 2021 Pride Month with first adult fashion collection

Limited-edition adult fashion range featuring 90s-inspired streetwear launches with proceeds benefitting GLAAD.

WildBrain is partnering with GLAAD – the world’s largest lesbian, gay, bisexual, transgender and queer (LGBTQ) media advocacy organisation – to support 2021 Pride Month in June with the launch of its first Teletubbies fashion collection for adult fans.

Proceeds from sales of the collection will benefit GLAAD to support its culture-changing work to accelerate acceptance for the LGBTQ community.

The Teletubbies Pride Collection features 90s-inspired streetwear and is centered around two themes – ‘Big Hugs, Big Love’ and ‘Teletubbies Love Pride’ – with custom graphic treatments, prints and cues from the Teletubbies, such as their signature colours and antennae shapes.

The range includes a bucket hat, sling bag, muscle tee and tube socks, as well as a limited quantity of bespoke, made-to-order two-piece suits.

“The Teletubbies have always embraced their own offbeat quirkiness and sense of style,” explained Michael Riley, chief brands officer at WildBrain. “This Pride Month, we’re celebrating that ‘love who you are’ spirit through our collection of ready-to-rave fashion that makes Tinky Winky, Dipsy, Laa-Laa and Po very proud.

“We’ve taken the most iconic elements fans know and love about the Teletubbies and designed a playful collection with fashion flair that we hope fans will love to wear this Pride Month and all year-long.”

John McCourt, senior director at GLAAD, added: “This Pride Month, the iconic Teletubbies brand is celebrating the importance of self-expression and acceptance in a unique and uplifting way, while giving back to create change.

“Proceeds from this collection will support GLAAD’s culture-changing programmes, including our work to expand LGBTQ images and inclusion in kids’ and family programming.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
SeminalBigPicture500x500
 
The company has appointed Big Picture Licensing to support and represent Seminal as an introducer agent model to identify and develop new innovative licensing partners on a global basis....
Smileypopups500x500
 
The move follows the success of the brand's franchise stores in China....
TomGatesstageshow500x500
 
Dynamic doodler, homework-hater and lover of snacks Tom Gates and his 'brilliant' world are being brought to life for family audiences across the UK in a new live show, Tom Gates EPIC Stage Show....
POPMoomin500x500
 
The partnership is part of the Moomins’ 80th anniversary celebrations in 2025 and marks the first of two collection releases, with the second due to debut in spring 2025....
HAAmbassadorsgroupshot500x500
 
The first ever celebratory lunch for the Honorary Achievement winners from The Licensing Awards and the Brand Licensing Ambassadors from the Brand & Lifestyle Licensing Awards took place yesterday (20 November)....
PeugeotWildBrain500x500
 
WildBrain CPLG will represent the Peugeot brand globally across selected lifestyle categories including home and garden, electricals, sports equipment, toys and infant products....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.