The US National Retail Federation’s annual Easter survey reveals that 81% of families are expec

Start Licensing’s Ian Downes has his view reinforced this week that when used i

The publisher is set to launch its first experiential marketing stunt at Theakston Old Pecul

Egmont’s Emily Campan on why publishers have come to rely on the classics.

A major new installation inspired by Winnie-the-Pooh’s latest adventure Tales from the Forest has b

‘The heart of these stories is the beautiful friendship between Pooh and Piglet’.

As the countdown to World Book Day on Thursday 7 March continues, a new st

We chat to Matalan’s Kate Callender about the retailer’s plans in the licensing space.

We chat to Disney’s Mike Stagg about the 90th anniversary of a classic.