Start Licensing’s Ian Downes finds licensing playing a role in an increasingly diverse set
MTW Toys has all the right ingredients to be a major force says Darran Garnham.
Pebble Gear tablets launch this month with Frozen 2 and Toy Story 4 designs.
Highlights, however, included property growth for both Frozen and Toy Story.
Harry Potter, Friends, Barbie, Frozen and personalisation highlighted as key brands and trends.
Big film properties will be key for the Boots’ clothing brand in the Christmas l
Key signings in past year include Harry Potter, Frozen 2 and Toy Story 4.
Licences driving toy sales in 2019, says NPD, accounting for 23% of the market overall.
TruffleShuffle’s Iain Matheson talks Sonic, James Bond, plus Disney dominance for adults and kids.