Global character and lifestyle brands star together for the first time in new mobile game.

Lifestyle brand teams with Italian football club for new partnership.

Agency appointed as exclusive licensing representative in Japan, Korea and Taiwan.

Agency to manage licensing for Pantone and Tokidoki in Spain and Portugal.

New exhibitors covering media, entertainment, music and fashion on board.

“tokidoki is a wonderful addition to our premium licensed portfolio.”

Primark, Boots, Topshop, ASOS among those that have backed lifestyle brand.