Start Licensing’s Ian Downes has good things to report back from a visit to WHSm

With new licences on board, an industry-leading creative team in place and a can-do cultu

Start Licensing’s Ian Downes heads to The Big Christmas Press Show and discovers how licen

Our regular column sharing the latest on retail trends comes fresh from the team’s vi

In celebration of its 50th anniversary, Hello Kitty recently partnered with the Téléthon 2024

Brand Alliance’s Rob Broadhurst talks success with Hello Kitty and her fellow stablemates, plus expans

Kokomo’s Laura Jealous on the success of Hello Kitty’s 50th anniversary, coping with delays

Facilitated by Dream Theatre – Sanrio’s licensing agent in the territory – the exclusive collaborat

Our special Hello Kitty supplement – included as part of the jam-packed autumn issue