Start Licensing’s Ian Downes takes a trip to London Stationery Show this week and fi

Start Licensing’s Ian Downes takes a look at how Poundland is using the arts

Start Licensing’s Ian Downes is back in-store this week, spying some noteworthy Mother’s Day

Children’s creativity brand, Crayola has teamed with audio storytelling specialist, Audible for a new collaborat

Start Licensing’s Ian Downes heads ‘out out’ again on the high street for a whistles

Start Licensing’s Ian Downes spots some deals which are prime examples of moving licensing

Octane5 has welcomed Crayola as the latest licensor to implement its BrandComply platform.

Sharon Weisman gives her view on what went down across the four-day show.

Vivid Goliath’s Emma Weber on back to school with Crayola and making sure demands