Banijay Brands has secured a deal with developer Tactile Games for hit animated property, Simon’s Cat.
Under the agreement, Tactile Games has licensed the gaming rights for the brand for a six-year term.
The company has already produced three mobile games for the brand totalling in excess of 20 million downloads worldwide, with match-3 mobile title Simon’s Cat: Crunch Time, bubble puzzle game Simon’s Cat: Pop Time and the Apple Arcade exclusive match-3 game Simon’s Cat: Story Time.
“Simon’s Cat has a strong, passionate fanbase and the brand has already proven to be incredibly popular globally with mobile gamers,” commented Mark Woollard, director, gaming and gambling at Banijay Brands. “Tactile Games has done a great job in nurturing the brand and delivering high quality products in this space, and we cannot wait to see what it has in store next.”
Paul Smith, head of studio at Tactile Games, continued: “We’re hugely excited to continue our successful commercial partnership with Banijay Brands. Securing the long-term gaming rights will enable us to build upon our creative collaboration with the Simon’s Cat team and publish new and engaging games for millions of fans around the world.”
Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.
