Sutikki adds publishing partner for Moon and Me

Scholastic gets on board with Andrew Davenport’s new preschool property.

Sutikki is building up the licensing programme around the hotly tipped Moon and Me – the new preschool property from Andrew Davenport – with Scholastic signing up as global master publishing partner.

Editorial development of the new range will be led from Scholastic’s UK offices, working closely with Andrew to roll out the line across a number of territories from autumn 2018.

Scholastic is the second licensee on board for the property, with Hasbro signing as global master toy earlier this year.

The deal was scouted for Scholastic by UK licensing scout Maya Maraj, and acquired by Elizabeth Scoggins, publisher, licensing and non-fiction, Scholastic UK.

Elizabeth commented: “We are beyond excited to be working with Andy Davenport and Sutikki on a project with such great pedigree.

“It’s a real thrill to welcome Andy to Scholastic both as an author and as the creator of an incredible new children’s programme. We’re very much looking forward to working together to create a truly memorable publishing programme for Moon and Me.”

Andrew Kerr, co-founder of Sutikki, added: “I’ve been lucky enough to know and work with the team at Scholastic for a number of brands over many years, and I couldn’t imagine a better partner to do justice to all of Moon and Me’s tremendous storytelling opportunities.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
B&LLAs2025500x500
 
The event will take place on Thursday 24 April at the Royal Lancaster London, where the assembled audience of retailers, licensees, brand owners and industry executives will celebrate the achievements of the 219 finalists across 22 categories, as well as witnessing the crowning of this year's Brand Ambassador....
BeanstalkJuliusK9500x500
 
Beanstalk will look to leverage JULIUS-K9's strong brand equity to extend its offering into key categories across the UK and Europe including pet food, vitamins, bedding, cages and travel products....
BobMarleyfragrance500x500
 
"This collection is a tribute to our legacy and how we continue to inspire people, creating a sense of calm and togetherness that lasts across generations."...
BrandLicensingForDummies500x500
 
Available from 19 May in print and digital formats, the book - written by Steven Ekstract and Stu Seltzer - is aiming to become an essential resource for anyone looking to understand, enter or expand within the fast growing world of licensing....
PeterRabbitWildBrainCPLG500x500
 
Under the agreement, WildBrain CPLG will manage the consumer products programme rights across merchandise, promotions, digital and experiences....
GrindClueless500x500
 
Coffee company, Grind has unveiled its latest limited edition collection, teaming with Paramount Pictures' Clueless to commemorate the film's 30th anniversary and the launch of Clueless, The Musical in London's West End....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.