“Wall prints were a logical next step for our Shops and Marketplace offering.”
Self-expression company Spreadshirt has added wall prints to its growing line-up.
The wall décor market in Europe is expected to reach US$19.68bn by 2021, according to the company. Within this sector wall prints are seen as a premium product. There is also a shifting trend towards custom-designed apparels in the UK, which Spreadshirt sees extending to wall prints.
The move means that the 80,000 creators who use the Spreadshirt platform now have another option to showcase their ideas.
To begin with wall prints will come in three formats and nine sizes, but the product line is set to grow as Spreadshirt rolls out new ideas.
“This is a major step forward for Spreadshirt,” said ceo Philip Rooke. “We want to make it simple for our designers to create exciting ideas they want the want the world to see. Wall prints were a logical next step for our Shops and Marketplace offering. It brings us into a new market and meets our business development objectives.
“The UK is the largest individual market in the European custom t-shirt space. It’s also full of creative people who we want to empower with new ways to realise their designs.”
Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.
