Pop superstar designs first collection of branded eyewear.
Pop superstar Kylie Minogue has designed her first collection of eyewear exclusively for Specsavers.
The range – which is available in-store now – includes 25 glasses and five sunglasses, each marked with a gold Kylie ‘K’ tag.
The collection is built upon three themes – modern classics, subtle bling and reinvented vintage.
Kylie explains in an interview on the Specsavers website: “I’m very proud. I’ve absolutely loved designing this collection. Glasses are a big part of my life; day in, day out. So it’s been enormous fun to actually stop and think: What do I wear? What are my favourite styles? When do I wear them and how do I wear them?
“I really tried to inject my personality into the collection, and for me that means functional-daytime-but-still-fabulous glasses, which can transition to a dinner date or an evening show.”
Kylie continued: “To find out what the essence of my personal collection was and interpret that through a new collection for Specsavers, it’s really been pretty easy. I’m really excited and I hope that people love what we’ve done.”
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