Sinking Ship Entertainment has unveiled a number of new partnerships ahead of next week’s Licensing Expo (13-15 June).
The collaborations mark an expansion for some of SSE’s biggest brands including Odd Squad, Jane and The Fabulous Show with Fay and Fluffy.
Tentpole brand Odd Squad will be represented by France Télévisions Distribution as its new merchandising and licensing agent for mainland France. In addition, US-based company KIDS Licensing has brokered two new licences for the popular math comedy series and brand (co-produced with Fred Rogers Productions) – Really Big Coloring Books and Extreme Concepts (apparel).
Meanwhile, Jane premiered on Apple TV+ in collaboration with the Jane Goodall Institute this spring and has now launched a publishing programme in partnership with Mango Publishing.
The first book – Jane’s Endangered Animal Guide – launched alongside the location-based exhibit Jane’s Endangered Animal Experience at the California Science Center in Los Angeles and the Carnegie Museum of Natural History in Pittsburgh.
Another new publishing win has been with The Fabulous Show with Fay and Fluffy Presents: The Fabulous Book about Families, based on The Fabulous Show with Fay and Fluffy which airs on WildBrain Television’s Family Jr channel in Canada.
Also published by Mango Publishing, the book (written by Lopii Productions) launches at the end of June and celebrates inclusivity and diverse family dynamics, featuring insights from real kids and ideas for family activities.
“We are proud to announce these partnerships with companies that share our vision of educating, entertaining and making a difference in the lives of children all over the world,” commented Kate Sanagan, head of sales and distribution at SSE. “These partnerships will continue to fuel these brands’ growth and enable us to deliver exceptional experiences to young audiences worldwide.”
SSE will be showcasing its portfolio on the PBS Kids booth at Licensing Expo.
Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.
