Video games company teams with Numskull Designs for launch of new shop.
SEGA Europe has teamed up with Numskull Designs for the launch of its official online shop.
Billed as the ‘definitive’ shopping portal for SEGA themed merchandise, www.segashop.co.uk and www.segashop.eu feature a range of Numskull-developed products.
These include t-shirts, beanies, snapbacks, socks, pin badges and mugs among other items.
The new launch range comprises a mix of iconic SEGA properties including Sonic the Hedgehog, Alex Kidd, Altered Beast, Golden Axe, Streets of Rage and Yakuza, alongside classic SEGA retro consoles the Mega Drive and Dreamcast.
Jason Rice, director of licensing for SEGA Europe, commented: “Our partnership with Numskull represents a major part in the strategy to grow our e-commerce presence, and to offer a destination for SEGA fans, who can now obtain exclusive and innovative products across a range of categories and brands.”
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