Company’s collectable photo card series exceeds sales targets since launch.
Santoro is continuing to grow its Gorjuss brand – with the series of collectable photo cards from Panini exceeding its sales targets since its launch at the end of last year.
According to Panini Espania, the selling period for the Gorjuss Collectable Photo Cards has far exceeded that of the average selling time for an entertainment licence collection.
Strong sales are still being reported after six months.
On the back of the success in Spain, the first collection of photo cards will be launching in Portugal within the month.
There are also plans for a broader roll out across Europe and LATAM for later this year.
Panini and Santoro are also in discussions for new products to further grow the collection into 2017.