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Sainsbury’s brings back Disney Collectable Cards and Albums

Sainsbury’s is bringing back its popular Disney Collectable Cards and Album this September.

The cards featuring Disney, Pixar, Star Wars and Marvel, will return from 1 September until 12 October, available in all Sainsbury’s stores across the UK and online.

With 144 cards to collect in total, this year’s Disney Heroes ‘On a Mission’ cards and album will teach kids how they can help the planet through a mixture of activities such as games, facts, challenges, quizzes, creative art, recipes and more.

Each album costs £2.50 and children can kick start their collection with two free packs (containing four cards in each pack) for every album purchased. For every £10 spent in-store and online, a free pack of cards will be gifted, while additional booster packs can be purchased for 50p.

Free packs will also be on offer when purchasing specific items in-store including coffee, washing up liquid and fruit and vegetables.

There are five unique chapters in the Heroes album, focusing on a fundamental element that makes up our world, inspired by the Disney Heroes:

  • Chapter One: Mission Food – aiming to help children learn about the power of food by offering inspiring ideas of how to make healthier food fun and tasty
  • Chapter Two: Mission Water – teaching children to love and respect the water that makes up our world including how to care for our oceans
  • Chapter Three: Mission Energy – aiming to get children inspired about energy and how to control it including how to make, save and share energy
  • Chapter Four: Mission Animals – encouraging children to explore and care for the animal kingdom and learn about different creatures
  • Chapter Five: Mission Planets – inspiring children to discover the landscapes of our plant.

 

Sainsbury’s has previously collaborated with Disney to launch the Collectable Cards and Album range. The cards have been hugely popular over the past few years – the last year that the Heroes cards were available, over 90 million cards were collected in just six weeks.

“We’re thrilled to bring back our popular collectable cards this September,” commented Radha Davies, director of brand communications and creative at Sainsbury’s. “We hear from parents across the UK how much their kids loved collecting them and it’s an event they really look forward to.

“As well as helping keep kids entertained, this year’s cards aim to teach children about different foods and the planet in a fun and engaging way. We’re dedicated to helping everyone eat better, and we hope the cards and album help teach younger generations to look after themselves and the planet.”

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