Roy’s Boys ready for Father’s Day

Range expands to include seven different licences with sales already ‘extremely positive’.

Roy’s Boys is looking forward to a busy run up to this year’s Father’s Day, expanding its successful range to include a number of new licences.

The range now includes seven brands – Bing, Mr Men Little Miss, Peppa Pig, Hey Duggee, Baby Shark, Anheuser-Busch and National Gallery.

Sales have already been “extremely positive” since the launch of the new lines last week, with Roy’s Boys expecting these to increase further as Father’s Day – which is on Sunday June 16 – gets nearer.

To help show off the range, Roy’s Boys has created a number of unboxing and product videos.

The dad and children’s family packs performed well for the company last Christmas.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
BolognaLicAwards_2025
 
The winners of the Bologna Licensing Awards have been crowned during the Bologna Licensing Trade Fair/Kids....
DocM_Bratz
 
Dr. Martens x Bratz celebrates Y2K aesthetic Featuring nostalgia-rich details, the first footwear and accessories collaboration between Dr. Martens and MGA Entertainment’s Bratz is inspired by the iconic dolls’ passion for fashion and unapologetic self-expression. ...
MouseMansion
 
Manita Schaapman, co-founder and creative director of The Mouse Mansion Company, will take to the stage at this year’s Licensing Conference to share the story of how a handmade universe turned into a global success....
Smiley_Awards
 
Recognising the power of film to inspire change, the eighth annual Smiley Charity Film Awards, presented by Smiley and powered by Smiley Movement CIC, took place at the Indigo O2 on 20 March. ...
BLLAS_Hearst
 
Angharad Moynes, licensing sales director at Hearst, explains why the company supports the Brand & Lifestyle Licensing Awards....
Spacetoon_Moonbug
 
Spacetoon Mum, Spacetoon’s digital platform and content hub directed at mothers, has joined forces with Moonbug Entertainment to launch a heartfelt regional campaign in honour of Mother’s Day....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.