This ad will be closed automatically in X seconds.

Rovio adds Angry Birds Blues to its roster

New weekly series will air on ToonsTV service, further boosting the franchise.

Rovio Entertainment is to launch the latest instalment in its Angry Birds franchise next month.

Angry Birds Blues will be a 30-episode short-form animated series, airing each week on the ToonsTV service.

The show will debut on March 10, reports Variety, and was teased during the end credits of The Angry Birds Movie, which was released in May 2016 and has enjoyed considerable success.

Angry Birds Blues will follow the antics of the boisterous bluebird triplets – the Blues – along with the Hatchlings, which became breakout stars of the film.

The new series joins other Rovio originals based on the Angry Birds franchise – Angry Bird Toons, Stella and Piggy Tales.

ToonsTV, which launched in 2013, hosts 600 videos across 30 channels. More than half the content is licensed from partners including National Geographic and Aardman. Its line-up of advertisers has also recently been boosted with LEGO, Kellogg’s and Universal Home Entertainment joining the likes of Crayola, Disney, Fox, Hasbro, Mattel, McDonald’s, Spin Master and Paramount Pictures.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
LEGOStitch500x500
 
Licensed Toys continued to play a key role in shaping market dynamics during 2024 - they make up 35% of overall total market share, up by 3%, thanks to the likes of Lilo & Stitch, UEFA, Despicable Me/Minions, Bluey and Sonic....
SpideyHeroToys500x500
 
With Licensed Toys now representing over a third (35%) of all UK toy sales, popular entertainment IP were well represented in the Hero Toys list....
LucySalisburyFunko500x500
 
Funko's Lucy Salisbury talks toy fair plans in London and Nuremberg, new launches and making the most of seasonal opportunities....
IFFutureForecast500x500
 
Future Forecast 2025 identifies key opportunities for brands, including the rising focus on family wellbeing, the power of sensory marketing and the bridging of physical and digital experiences....
BrioBuilder500x500
 
Revealed at Toy Fair yesterday (21 January), the Apollo Saturn V construction set includes 91 pieces for open-ended building and imaginative play....
MermaidMagic500x500
 
Headstart International has secured a new partnership with entertainment studio Rainbow to develop and distribute a toy line for Netflix property, Mermaid Magic....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.