Rocket adds Legendary properties to roster

Initial focus will be on Pacific Rim Uprising and Lost in Space remake.

Rocket Licensing is to manage the UK licensing for a number of properties from Legendary Entertainment.

The agency’s initial focus will be on Pacific Rim Uprising – the 2018 follow up to the hit science fiction action movie – and the remake of the classic 1960s science fiction series Lost in Space.

In licensing terms, the themes and concepts underpinning Pacific Rim Uprising offer opportunities for a wide range of technology partnerships and gaming initiatives, as well as merchandise potential in categories such as toys, posters and apparel.

Meanwhile, with a cast extending from tween to adult, and themes of technology and adventure, Lost in Space aims to engage a wide-ranging fanbase and build a strong licensing proposition.

Charlie Donaldson, joint md of Rocket Licensing, said: “Legendary Entertainment has already made a major impact in the entertainment industry with a strong portfolio of exciting, inventive and memorable creations for TV, film, digital media and comics.

“The licensing potential of proven hits like Pacific Rim and future favourites like Lost in Space is exceptionally strong.

“We’re looking forward enormously to working with this dynamic and innovative company and its thrilling brands.”

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