Sports company reveals collaboration with British luxury shoes and accessories brand.
PUMA has joined forces with British luxury shoes and accessories brand, Charlotte Olympia, for a new collection of footwear, apparel and accessories which aim to merge boxing-inspired silhouette’s with the brand’s penchant for Old Hollywood glamour.
Founded in 2008, the Charlotte Olympia brand is known for creating luxurious, playful designs.
The new collection with PUMA showcases the brand’s spiderweb logo, signature leopard print and feline ‘Kitty’ embroidery on classic streetwear styles.
In footwear, the Rise trainer shows off a flashy palette with a sequined heel overlay and a pale pink midsole finished with a metallic TPU back piece. Variations of the PUMA Love, Leadcat, Deva and Cali Sport also take on glitzy accents.
In apparel, there is a velour track jacket and shorts, while a crop top takes on a spiderweb-inspired back construction, with other parts of the extensive collection presenting feminine takes on crew sweatshirts, fitted midi dresses, tees, track pants and tights.
Finally, accessories include a bum bag and two-in-one shopper, bucket hat, cap and a visor, all in tonal animal print.
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