This ad will be closed automatically in X seconds.

Primark strengthens men’s licensed offer

Fashion retailer unveils new Call of Duty lines, plus Coca-Cola capsule collection.

Fast fashion retailer Primark has further strengthened its men’s licensed offer.

Ahead of the October 12 launch of the eagerly anticipated Call of Duty Black Ops 4, the retailer has released a line of clothing for fans.

The range includes sweatshirts, joggers, a beanie, hoodie, camo and orange t-shirts.

Meanwhile, Primark has also introduced a capsule collection with Coca-Cola.

The Coca-Cola x Primark range of leisurewear for autumn/winter 2018 features repeat prints, spliced and enhanced logos and street-centric vibes, with items including a print hoodie, slogan t-shirt, side-stripe joggers, t-shirts, socks, a beanie and side-stripe hoodie.

Both ranges are being promoted by Primark on its blog.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
SeminalBigPicture500x500
 
The company has appointed Big Picture Licensing to support and represent Seminal as an introducer agent model to identify and develop new innovative licensing partners on a global basis....
Smileypopups500x500
 
The move follows the success of the brand's franchise stores in China....
TomGatesstageshow500x500
 
Dynamic doodler, homework-hater and lover of snacks Tom Gates and his 'brilliant' world are being brought to life for family audiences across the UK in a new live show, Tom Gates EPIC Stage Show....
POPMoomin500x500
 
The partnership is part of the Moomins’ 80th anniversary celebrations in 2025 and marks the first of two collection releases, with the second due to debut in spring 2025....
HAAmbassadorsgroupshot500x500
 
The first ever celebratory lunch for the Honorary Achievement winners from The Licensing Awards and the Brand Licensing Ambassadors from the Brand & Lifestyle Licensing Awards took place yesterday (20 November)....
PeugeotWildBrain500x500
 
WildBrain CPLG will represent the Peugeot brand globally across selected lifestyle categories including home and garden, electricals, sports equipment, toys and infant products....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.