This ad will be closed automatically in X seconds.

Primark backs Molang brand

Range of adult t-shirts from Poetic Brands now available in stores across the UK.

Primark has lent its support to the fast growing Molang property – with a range of adult t-shirts from Poetic Brands now available in stores across the UK.

The line features two different designs for ladies – a white tee with a front and back print, plus a pink tee with embroidery detail.

Elliott Matthews of Poetic Brands commented: “Molang is a great design and is extremely popular, making the brand perfect for an apparel range. We are very excited about the prospects for these t-shirts and are confident of a strong sales performance.”

Ian Wickham, director of Licensing Link Europe – the licensing agent for the Molang brand – added: “It’s great to see Poetic Brands developing this range as a fashion opportunity, as Molang is very much a lifestyle brand.

“These t-shirts are incredibly cute and eye-catching, and Primark is the perfect partner to introduce them to the right audience by establishing first in ladies outerwear.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
DisneyMarcJacobs500x500
 
Disney has unveiled a new collaboration with designer fashion brand, Marc Jacobs for a fresh spring/summer collection....
PrimarkHome500x500
 
Primark's first ever standalone homewares store will open on Thursday 6 March....
AvatarStudios500x500
 
Nickelodeon is continuing to develop the Avatar franchise, revealing a new animated series call Avatar: Seven Havens, alongside 20th anniversary celebrations for The Last Airbender....
BarbieBlackFashionCouncil500x500
 
Mattel's Barbie is celebrating Black History Month in the US and multiple generations of Black female designers, past, present and future - from the designer behind the first-ever Black Barbie doll to emerging designers making a name for themselves....
Fortuneemoji500x500
 
The collaboration was negotiated by Medialink, the agent for emoji in mainland China....
GOTY25logo500x500
 
Blade & Rose, Gibsons Games, Puzzle Post, The Carat Shop, Rainbow Designs, The English Soap Company among licensees named as finalists....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.