Activities feature licences such as Sunny Bunnies, Ragtales and BBC Earth.
Posh Paws is supporting its consumer fan base across its social media platforms, as well as its retail customer base, with a series of free downloads featuring licensed brands and characters as part of a new ‘Content Club’.
The initiative – which began before Easter – has proved popular with followers and retail customers.
Designed for families to enjoy together while at home, the downloadable activity sheets feature arts and crafts, quizzies and cooking activities.
Distributed every Monday, Wednesday and Friday, each one presents a blend of fun and educational learning to suit a wide variety of age groups.
“Whether it’s ‘Make It Monday’ activities with the Sunny Bunnies, ‘Circle Time’ with the characters from Ragtales or the ‘Fact Find Friday!’ with BBC Earth, we wanted to offer families a way to play together whilst staying at home,” said Lauren Shipman, group brand and marketing director at Posh Paws. “They’ve become so popular that many of our regular bloggers are also using them in their daily outreach posts to keep their fanbase entertained during these challenging times.”
The Posh Paws Content Club will now become a regular feature on the company’s social media, with plans to extend the activities throughout the summer and across various media platforms.
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