This ad will be closed automatically in X seconds.

Personalised Roald Dahl adventure on the way

Literary Estate teams with Lost My Name for new story based on author’s characters.

The Roald Dahl Literary Estate has partnered with Lost My Name to create the first Roald Dahl personalised adventure story.

The deal marks the first time that The Roald Dahl Literary Estate has commissioned an entirely new story based on Roald Dahl’s characters, as well as the first time Lost My Name has worked with established characters and worlds.

The collaboration will be a joint venture illustrated by Adam Hancher and written by Lost My Name co-founder, David Cadji-Newby, with editorial support and creative input from The Roald Dahl Literary Estate.

Lost My Name will be taking pre-orders in June before a worldwide release on Roald Dahl Day, September 13 2017.

Luke Kelly, md at The Roald Dahl Literary Estate, commented: “Roald was the master at creating child heroes to lead us through his stories. We are delighted that children will now be able to step into those pages.

“We are always seeking innovation in our publishing and this great partnership allows us to deliver on that hope.”

Asi Sharabi, ceo at Lost My Name, added: “This partnership represents a bold new direction for our uniquely high quality personalised stories.

“Roald Dahl’s books have been loved by many generations and we are thrilled to be creating the first story that will transport a child into Dahl’s world and ignite their imagination.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
Danilotopcalendars500x500
 
Football has proven its resilience in the world of calendars by kicking global pop favourite Taylor Swift off the top spot and turning the Danilo top 10 red....
WestfieldBFG500x500
 
The BFG can be seen peaking over a sign which says 'Have a gloriumptious Christmas' outside the Westfield shopping centre in White City....
CraftBuddyTikTokShop500x500
 
Craft Buddy has concluded a strong year with a significant accolade, winning the Home & Living Growth Award at the inaugural UK & Ireland TikTok Shop Awards....
Wolsey500x500
 
The prestigious achievement recognises the ongoing work, focus and commitment the business has across a wide range of criteria, including quality, sustainability and environmental responsibility....
MashaatChristmas500x500
 
Animaccord and Maurizio Distefano Licensing, which manages licensing for Masha and the Bear in Italy, have announced a series of initiatives designed to deepen the brand’s connection with Italian audiences....
NikeNFL500x500
 
Building on 12 years of successful collaboration as the exclusive provider of uniforms and sideline, practice and base layer apparel for all 32 NFL teams, Nike is poised to further elevate its partnership....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.