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Peppa Pig and Emma Bridgewater team for birthday collaboration

Hasbro has today (23 January) unveiled a new collaboration between Peppa Pig and Emma Bridgewater, celebrating the preschool character’s 20th anniversary.

Available now, the Peppa Pig collection marks 20 years of the brand inspiring child confidence and combines the popular characters and phrases with the signature Emma Bridgewater style.

Items include themed mugs and plates which can be personalised with a name or personal message – all hand-painted in the Emma Bridgewater.

The collaboration is one of a number launching in 2024 to honour Peppa Pig’s 20th anniversary. You can find out more in Licensing Source Book’s dedicated supplement by clicking on this link.

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