PDS Radius Brands has welcomed Katrina Hughes as its new head of licensing and brand partnerships.
Katrina (pictured) will now play a crucial role in building out the company’s global licensing and partnerships programme for its diverse portfolio of fashion and lifestyle brands.
Katrina brings a wealth of experience to PDS Radius Brands, having previously worked at IMG where she led relationships with multiple brands to build strategic partnerships in fashion, home and lifestyle. Prior to that, she oversaw the EMEA licensing program at high street fashion brand French Connection, successfully broadening its market presence and influence.
“We are delighted to welcome Katrina to the team at a pivotal time for the business as we accelerate our partnerships and relationships in the UK and internationally,” commented Damian Hopkins CBE.
Katrina added: “I am thrilled to join PDS Radius Brands and to work with such a talented team. I look forward to leveraging my experience to create dynamic partnerships that will enhance our brands and drive mutual growth.”
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