This ad will be closed automatically in X seconds.

Parragon grows Descendants book offer

Third novel in the series arrives ahead of Descendants 2 airing on Disney Channel in October.

Parragon has confirmed the UK release of the third novel in the Descendants series.

The arrival of Rise of the Isle of the Lost: A Descendants Novel comes ahead of Descendants 2 airing on the Disney Channel in October.

The title follows on from success for Parragon with The Isle of the Lost – which is the prequel to the Disney Channel Original Movie Descendants – and Return to the Isle of the Lost.

Once again penned by young adult fiction author Melissa de la Cruz, Rise of the Isle of the Lost will be supported with a website presence, in addition to strong social media presence across Parragon’s Facebook, Twitter and Instagram channels.

Etta Saunders, head of licensed publishing of Parragon, said: “We are so pleased to be offering the latest instalment in Melissa de la Cruz’s Descendants series.

“We have no doubt that the die-hard fanbase for Descendants will be delighted to find out what happens next in the story and are eagerly anticipating the release of Descendants 2 on The Disney Channel.”

Descendants 2 has already proved a hit in the US, where it launched in July, notching up 21 million viewers and breaking multiple social media records including 185.5 million video views, 108.7 million video impressions and 16.3 million engagements.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
SeminalBigPicture500x500
 
The company has appointed Big Picture Licensing to support and represent Seminal as an introducer agent model to identify and develop new innovative licensing partners on a global basis....
Smileypopups500x500
 
The move follows the success of the brand's franchise stores in China....
TomGatesstageshow500x500
 
Dynamic doodler, homework-hater and lover of snacks Tom Gates and his 'brilliant' world are being brought to life for family audiences across the UK in a new live show, Tom Gates EPIC Stage Show....
POPMoomin500x500
 
The partnership is part of the Moomins’ 80th anniversary celebrations in 2025 and marks the first of two collection releases, with the second due to debut in spring 2025....
HAAmbassadorsgroupshot500x500
 
The first ever celebratory lunch for the Honorary Achievement winners from The Licensing Awards and the Brand Licensing Ambassadors from the Brand & Lifestyle Licensing Awards took place yesterday (20 November)....
PeugeotWildBrain500x500
 
WildBrain CPLG will represent the Peugeot brand globally across selected lifestyle categories including home and garden, electricals, sports equipment, toys and infant products....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.