Independent British brand, Palava has launched its first ever collaboration with a collection inspired by marine life in partnership with The Natural History Museum.
Access to the Museum‘s archive and rare books library provided inspiration, where Palava founder, designer and nature lover Bryony Richardson poured over a treasure of illustrations filled with incredible creatures from the depths of the ocean. The result is a unique capsule collection of three, marine life inspired prints – ‘coastal migration’, ‘ocean jellyfish’ and ‘the coral reef’ – which will feature on Palava’s signature silhouettes.
“When the opportunity presented itself, we knew we had to go for it,” commented Bryony Richardson, founder and designer at Palava. “Collaborating with the Natural History Museum felt just up Palava’s street and to have special access to the incredible archives to pick and choose from was a total joy. With our fascination for the natural world, coupled with our tendency to collect all sorts of weird and quirky specimens and objects, it feels like a match made in colourful heaven.”
Each season, nature inspires the Palava collections, with the prints often telling stories about the natural world and our exploration of it, making the collaboration a natural fit for both the brand and Museum. The collection pays homage to the talented illustrators and scientists whose important work has helped develop our understanding of the natural world.
Fascinated by discovering the archive from an almost 150 year old Museum, Palava was inspired by drawings and illustrations dating from the 19th century.
Maxine Lister, head of licensing at the Natural History Museum, continued: “Given our aligned values and dedication to sharing the wonder and beauty of marine life, it should come as no surprise that we’ve collaborated on a wonderful collection showcasing the incredible archive of illustration at the Museum. Creating a collection which is both sustainable and striking was and continues to be key for the Natural History Museum, and this new collection is no exception.”
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