Pacsun has unveiled its third collection with The Metropolitan Museum of Art – with the collaboration continuing with its mission to highlight prized artwork from the museum.
Celebrating The Met as a New York landmark, the summer collection features artwork depicting iconic locales across the state including the Statue of Liberty, the Hudson River and historic Governors Island.
The third iteration includes dedicated men’s and women’s apparel, referencing a selection of works from The Met collection, as well as its logo, adapted onto casual loungewear and trendy, elevated silhouettes. Men’s styles consist of an array of Pacsun tees, hoodies, crewnecks and shorts. The women’s line integrates the latest must-haves including a matching corset top and midi skirt, a baby tee and bike short set, a reversible quilted jacket and loungewear.
“We are thrilled to present our third collaboration with the prestigious Metropolitan Museum of Art, showcasing new styles that pay homage to the vibrant city of New York,” commented Richard Cox, vp of men’s merchandising. “By bridging fashion and art, we ignite a sense of creativity and cultural appreciation among our community.”
Josh Romm, head of licensing and partnerships at The Met, continued: “Art-inspired apparel provides an unmatched opportunity for creative expression through personal style. This third collection with Pacsun exemplifies our shared goal of bringing famous works of art to everyday life, engaging audiences with The Met collection outside the walls of the museum. We are proud to continue working with Pacsun, and look forward to launching inspiring designs in the future.”
Beanstalk – The Met’s brand licensing agency – arranged the collaboration for The Met x Pacsun.
Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.