Store will mark 20-year history of group and launch official merchandise capsule collection.
Boy band *NSYNC is celebrating its 20-year history with a special ‘Dirty Pop-up’ store in Los Angeles.
The outlet – which will be open from April 28 to May 1 at Cinematic Pictures on Hollywood Boulevard – will also launch the official merchandise capsule collection and tie in with *NSYNC receiving a star on the Hollywood Walk of Fame on April 30.
In collaboration with *NSYNC’s merchandise and licensing partner, Epic Rights, visitors can expect to have first dibs on a limited inventory of official merchandise.
There will also be several photo activations that pay homage to iconic visuals from the group’s career.
The experience will also feature authentic props, wardrobe, artwork and photography on display.
The new line of branded apparel and accessories will also be made available online from April 30.
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