New collection from high street retailer debuts with Gold Rush tee this month.
Discovery has partnered with high street retailer Next on a men’s apparel collection inspired by its hit Discovery Channel properties.
The range debuts this month with a t-shirt featuring Gold Rush. Additional styles inspired by different series will roll out throughout 2019.
“Next consistently develops trendy, ready to wear styles and we are excited to kick off a collaboration with them this month for Gold Rush and other top Discovery Channel series,” said Ian Woods, svp international consumer products, Discovery.
The collection will be available in all Next stores and online from June 15 in regions including the UK, Australia, Brazil, Canada, France, Hong Kong, Ireland, Japan, New Zealand, Spain, United Arab Emirates and the US to name just a few.
Gold Rush follows the lives of ambitious miners as the head north in pursuit of gold.
Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.
