This ad will be closed automatically in X seconds.

New characters to join Hamleys toy parade

Turtles, Teletubbies, My Little Pony among new faces starring in Sunday’s extravaganza.

The Hamleys Christmas Parade is returning for a second year this weekend – with a host of new licensed characters joining the festivities.

The retailer will host the toy parade this Sunday – November 20 from 10.30am to 4pm – giving families and children the chance to see their favourites characters bought to life as they parade down London’s Regent Street.

Basil Brush will take the stage as special guest host, while a cast of hundreds are set to parade along Regent Street including marching bands, dancers and toy vehicles – watched over by an iconic giant Marshmallow Man.

New faces in this year’s line-up include Hey Duggee, Teletubbies, Go Jetters, Q Pootle 5, Something Special, Twirlywoos, LEGO Ninjago’s Kai, plus My Little Pony and Teenage Mutant Ninja Turtles.

They will join favourites from last year including Barbie, Bing and Flop, Fireman Sam, The Gruffalo, Peppa Pig, Sonic, Power Rangers and Transformers.

Grant Yuill, senior marketing manager at Hamleys, said: “We are back bigger and better in 2016, with even more well-loved characters, performers and activities for the family in the parade and on the street.

“There is so much for all the family to see on the day, this is set to be the most magical family day out yet.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter.

MORE NEWS
MerryChristmasLS500x500
 
We’ll be back on Thursday 2 January 2025… until then, we round up some of the top stories from LicensingSource.net over the past 12 months....
Danilotopcalendars500x500
 
Football has proven its resilience in the world of calendars by kicking global pop favourite Taylor Swift off the top spot and turning the Danilo top 10 red....
WestfieldBFG500x500
 
The BFG can be seen peaking over a sign which says 'Have a gloriumptious Christmas' outside the Westfield shopping centre in White City....
CraftBuddyTikTokShop500x500
 
Craft Buddy has concluded a strong year with a significant accolade, winning the Home & Living Growth Award at the inaugural UK & Ireland TikTok Shop Awards....
Wolsey500x500
 
The prestigious achievement recognises the ongoing work, focus and commitment the business has across a wide range of criteria, including quality, sustainability and environmental responsibility....
MashaatChristmas500x500
 
Animaccord and Maurizio Distefano Licensing, which manages licensing for Masha and the Bear in Italy, have announced a series of initiatives designed to deepen the brand’s connection with Italian audiences....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.