New partnership aims to inspire kids to explore, discover and learn about jungles.
National Geographic Kids has teamed up with LEGO City for a new partnership which aims to inspire children to explore, discover and learn about jungles and the importance of their preservation.
Known for his science outreach work and exploration of the ‘Boiling River’ in the Amazon, National Geographic explorer, Andres Ruzo, is spearheading the project, and is passionate about sharing the importance of these habitats with future ‘young explorers’.
Through LEGO City Jungle bricks, vehicles, and mini-figures, Andres has created a way to highlight what incredible habitats jungles are, helping children learn more about their diversity, incredible plant and animal species, as well the importance of conservation for the future.
Andres commented: “I want kids to love the jungle, and to want to protect and understand it as much as I do. Long before I was ever exploring the jungle, I was dreaming up my own jungle adventures as a boy.
“This is why I am so excited for the LEGO City Jungle range; I want playtime to inspire the next generation of jungle explorers.”
As part of the initiative, LEGO City and National Geographic Kids will launch a competition to win a National Geographic Family Expedition to the jungles of Costa Rica in Central America.
The winning family will explore the treetops and volcanic canyon landscapes of Rio Blanco, go zip lining through tropical forests surrounded by astonishing wildlife, visit a wildcat rescue centre to meet orphaned ocelots and jaguars, dine in a tree house and get to experience the real-life jungle.
For a chance to win, candidates must imagine something they might discover deep in the jungle – and then draw it or build it with LEGO bricks.
In addition, a special jungle-themed issue of National Geographic Kids will be available from August 16, including LEGO content such as a pull-out jungle poster which children can use as a backdrop to their imaginative play.
The issue will also include a LEGO City and National Geographic Kids ‘Explorer’s Handbook’ – a mini guide to everything you need to know about the jungle.
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