This ad will be closed automatically in X seconds.

MORI expands bestselling Peppa Pig partnership

Babies and kids sustainable clothing and lifestyle brand, MORI has expanded on its successful Peppa Pig partnership with the launch of a new daywear and swimwear collection.

The daywear range – for children aged 0-3 months and 5-6 years – features a new heart and Peppa all-over print against a soft pink background. It also features MORI’s new fabric composition made from an eco-friendly and comfortable blend of bamboo, organic cotton and recycled polyester.

New shapes and designs include a Frilled Sweatshirt, matching Frilled Oversized Joggers and Frilled Dungarees. A Long Sleeve Dress and Ribbed Top with a large Peppa motif and dainty lettuce leaf trim also both feature in the collection.

Meanwhile, the swimwear collection is made from premium UPF50+ recycled fabrics, blocking 97.5% of the sun’s harmful rays.

Items include a Frilled Swimsuit with pastel pink frilled straps and waist detail, with convenient poppers for quick nappy changes and toilet runs. For extra peace of mind for babies and toddlers, parents can purchase the Sunsafe Swimsuit, while there is also a Sunsafe Swim Hat.

The range will be followed up with further new products in mid-August including a Recycled Waterproof Puddlesuit.

The new lines follow on from the success that MORI has enjoyed with its top selling sleepwear collection featuring Peppa Pig.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow us on LinkedIn and on Instagram (@licensing_source).

MORE NEWS
LuluWaitrose500x500
 
Following on from two successful collaborations, British brands Lulu Guinness and Waitrose are once again teaming up, this time for a Christmas gifting range....
SonicTopGolf500x500
 
SEGA is venturing into the golf entertainment space with its Sonic the Hedgehog franchise, teaming with Topgolf venues across the US and Glasgow....
TraitorsNotJust500x500
 
All3Media International has teamed with knitwear expert, notjust on the launch of a new hooded Christmas jumper, so that fans of The Traitors can show their festive allegiance....
AstonMartinPuma500x500
 
Exclusive collaboration capsules will feature limited edition fanwear and trend-forward collections....
job
 
Bulldog Licensing is looking to hire a licensing coordinator to provide support across all areas of the business....
TheGrinchPrimark500x500
 
Consumers can now find the largest ever Grinch collection in stores, while they can also relax in the Grinch’s green lair with a limited edition menu at six Primark café locations across the UK....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.