The two entertainment companies are creating a new original and mobile game for the animated hit show Arpo.
Moonbug Entertainment is teaming up with Amazon Kids+ to create original productions for children.
The first joint project includes an original production of Arpo Robot Babysitter, based on the hit YouTube show, and a new Arpo mobile game.
“Our partnership with Amazon Kids+ expands Arpo’s world and takes children on new adventures,” said Andy Yeatman, md of the Americas at Moonbug. “Arpo’s unique format makes it accessible to kids across the globe, making them laugh as they meet new characters and sharpen their problem-solving skills.”
Veronica Pickett, head of Amazon Kids+ Original Series, added: “The arrival of Arpo into the Amazon Kids+ offering is a joyful example of our commitment to deliver content that kids and families will love. The heart and humor at the core of Arpo creates so many LOL moments that are inspiring the world of entertainment we’re building with the new original series and game.”
Arpo – which has a non-dialogue format – is aimed at children aged three to seven.
The original production coming to Amazon Kids+ takes kids on a series of adventures as Arpo faces new challenges, between caring for Danny’s adopted Korean baby sister Cookie and adjusting to a team of new robots built by Mom. On YouTube alone, Arpo has more than 5 million subscribers, 110 million views per month and 1.9 billion lifetime views.
In addition to the new Amazon Kids+ relationship, Moonbug has brokered partnership deals for its programmes with 100+ streaming platforms on a local and global scale including Netflix, Hulu, Apple TV, Sky and Tencent, and has category-leading viewership on Amazon Prime Video and YouTube.
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