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Millimages expands licensing and content platforms in Latin America

Independent animation studio and IP developer, Millimages has revealed a raft of licensing agreements and content sales in Latin America – including partnerships with Tycoon Enterprises and IMC, and SVOD and PAY TV deals with Globoplay and TV Brazil.

On the licensing front, Tycoon Enterprises will represent Millimages’ Molang brand (the Ambassador of Kindness) in Mexico. Further south, IMC will expand its existing representation of the same property in Argentina to include the rest of Central and South America.

In Brazil, SVOD platform Globoplay has picked up Season 4 of Molang while TV Brazil has acquired Pay TV rights to Pirata & Capitano (Season 1), Mouk (Season 1), Trust Me I’m a Genie, and feature film The Sandman.

Molang has enjoyed strong viewing figures and brand awareness in Latin America. The territory has led the worldwide growth of the new Molang YouTube influencer channel launched in June, with Mexico making up 12% of its 100,000 new subscribers, and Brazil in second place at 9%. In addition to the recent deals in Brazil, the TV series has also aired across the region on TV Azteca, Disney Junior, TV Cultura, Pluto, Kidoodle and Amazon.

“We are thrilled to see how Molang is performing in Latin America and especially in Mexico,” commented Adrien Moretto, general manager at Millimages. “This territory has had a huge community on social media from the very beginning and seeing that this success keeps on growing to content sales and merchandising makes it a great example to follow in other key territories.”

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