This ad will be closed automatically in X seconds.

Millimages expands licensing and content platforms in Latin America

Independent animation studio and IP developer, Millimages has revealed a raft of licensing agreements and content sales in Latin America – including partnerships with Tycoon Enterprises and IMC, and SVOD and PAY TV deals with Globoplay and TV Brazil.

On the licensing front, Tycoon Enterprises will represent Millimages’ Molang brand (the Ambassador of Kindness) in Mexico. Further south, IMC will expand its existing representation of the same property in Argentina to include the rest of Central and South America.

In Brazil, SVOD platform Globoplay has picked up Season 4 of Molang while TV Brazil has acquired Pay TV rights to Pirata & Capitano (Season 1), Mouk (Season 1), Trust Me I’m a Genie, and feature film The Sandman.

Molang has enjoyed strong viewing figures and brand awareness in Latin America. The territory has led the worldwide growth of the new Molang YouTube influencer channel launched in June, with Mexico making up 12% of its 100,000 new subscribers, and Brazil in second place at 9%. In addition to the recent deals in Brazil, the TV series has also aired across the region on TV Azteca, Disney Junior, TV Cultura, Pluto, Kidoodle and Amazon.

“We are thrilled to see how Molang is performing in Latin America and especially in Mexico,” commented Adrien Moretto, general manager at Millimages. “This territory has had a huge community on social media from the very beginning and seeing that this success keeps on growing to content sales and merchandising makes it a great example to follow in other key territories.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
LEGOStitch500x500
 
Licensed Toys continued to play a key role in shaping market dynamics during 2024 - they make up 35% of overall total market share, up by 3%, thanks to the likes of Lilo & Stitch, UEFA, Despicable Me/Minions, Bluey and Sonic....
SpideyHeroToys500x500
 
With Licensed Toys now representing over a third (35%) of all UK toy sales, popular entertainment IP were well represented in the Hero Toys list....
LucySalisburyFunko500x500
 
Funko's Lucy Salisbury talks toy fair plans in London and Nuremberg, new launches and making the most of seasonal opportunities....
IFFutureForecast500x500
 
Future Forecast 2025 identifies key opportunities for brands, including the rising focus on family wellbeing, the power of sensory marketing and the bridging of physical and digital experiences....
BrioBuilder500x500
 
Revealed at Toy Fair yesterday (21 January), the Apollo Saturn V construction set includes 91 pieces for open-ended building and imaginative play....
MermaidMagic500x500
 
Headstart International has secured a new partnership with entertainment studio Rainbow to develop and distribute a toy line for Netflix property, Mermaid Magic....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.