This ad will be closed automatically in X seconds.

Louise Redknapp unveils George at Asda tie-up

Star partners with retailer on ultimate home collection, the Love Louise Edit.

Singer and media personality, Louise Redknapp has partnered with George at Asda on what is being billed as the ‘ultimate’ home collection.

The 27-piece Love Louise Edit has been chosen by Louise from the George Home Spring/Summer collection and is available exclusively at Asda.

Aiming to reflect the singer’s contemporary interior style, the range features items across bath, bed, kitchen, dining, lighting and living, with the colour palette focused around soft neutrals.

“I was so impressed by the mix of colours, the quality and the general design and look of the products,” commented Louise. “It was so easy to pull out an edit that I was super happy with.”

Items include glassware, rugs, bedding, matt cutlery in gold and black and bathroom accessories among others.

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
DisneyMarcJacobs500x500
 
Disney has unveiled a new collaboration with designer fashion brand, Marc Jacobs for a fresh spring/summer collection....
PrimarkHome500x500
 
Primark's first ever standalone homewares store will open on Thursday 6 March....
AvatarStudios500x500
 
Nickelodeon is continuing to develop the Avatar franchise, revealing a new animated series call Avatar: Seven Havens, alongside 20th anniversary celebrations for The Last Airbender....
BarbieBlackFashionCouncil500x500
 
Mattel's Barbie is celebrating Black History Month in the US and multiple generations of Black female designers, past, present and future - from the designer behind the first-ever Black Barbie doll to emerging designers making a name for themselves....
Fortuneemoji500x500
 
The collaboration was negotiated by Medialink, the agent for emoji in mainland China....
GOTY25logo500x500
 
Blade & Rose, Gibsons Games, Puzzle Post, The Carat Shop, Rainbow Designs, The English Soap Company among licensees named as finalists....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.