Initiative from trade body is aiming to support the next generation of licensing leaders.
Licensing International has launched a new Scholarship Programme.
The global initiative is designed to inspire the next generation of talent, while advancing the understanding of licensing in society. The programme will grant scholarships to deserving individuals who are interested in a career in brand licensing.
“This programme is all about investing in the future of our industry and placing the business of brand licensing front and centre among young leaders at the start of their career journey,” said Maura Regan, president of the industry trade body. “So many of us stumble into brand licensing by chance. By introducing our industry to students at the start of their professional life, we hope to create a generation of passionate, skilled professionals who actively pursue careers in licensing.”
The Programme will be funded by donations made to Licensing International’s Foundation. Companies and individuals wishing to contribute can either make a direct donation or leave a legacy with a named/sponsored scholarship ($10,000).
You can find out more about the Programme and make a donation by clicking on this link.
Fundraising will formally begin with the upcoming Licensing International Holiday Party, a global virtual get-together being held on December 3. It is free to attend, although registrants are encouraged to make a small donation to the Scholarship Programme if they are able.
Licensing International will begin accepting student applications for scholarships in January 2021.
Scholarships will be awarded to students seeking degrees in business, marketing, design, engineering, entrepreneurial studies and other brand licensing industry-related programmes, who also meet a number of other eligibility requirements.
Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.
