Supershoppers will highlight Brand Licensing Europe on tonight’s programme.
The licensing industry is set to be featured on Channel 4’s Supershoppers programme tonight (Monday February 29).
The show – which is hosted by Andi Osho and Anna Richardson – filmed the segment at last year’s Brand Licensing Europe.
Event director Darren Brechin and LIMA UK md Kelvyn Gardner will both appear during the programme, discussing the influence of brands on consumers and purchasing habits.
Supershoppers will air from 8pm on Channel 4.