Licensees ready for Star Wars Celebration

Amscan, Character World, DK, Mattel, Rubie’s and more exhibiting at ExCeL.

A host of licensees will be showcasing product and running special offers at this weekend’s eagerly awaited Star Wars Celebration Europe.

Taking place at London’s ExCeL, the three-day showcase kicks off today (Friday July 15) and runs through until Sunday July 17, and is expected to attract thousands of Star Wars fans.

The exhibition hall will welcome a wide range of companies, including licensees from key categories.

These include Amscan, Forbidden Planet, Emma J Shipley, Underground Toys, Character World, Mattel, Jakks Pacific, Rubie’s, DK, Egmont, Bladez Toys, Cartamundi, Irregular Choice, Konami, Penguin Random House, Pyramid, Sphero, Star Images, LEGO, Topps and Winning Moves among others.

Many will have exclusive products and special offers for the show.

For example, Emma J Shipley will be launching a new Star Wars inspired poster size print (inset picture), limited to 500, as well as drawing original artworks for visitors to take home.

DK will be taking part in a special panel session, giving fans a glimpse into how it created its line of Star Wars publications, while LEGO will be discussing how it built up its Star Wars construction range.

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