This ad will be closed automatically in X seconds.

LEGO unveils new Harry Potter Diagon Alley set

Fans can be transported to the magical shopping street with 5,000+ piece set.

LEGO is continuing to build up its popular Harry Potter offer – growing the range to include a new 5,000+ piece Diagon Alley set.

One of the most iconic locations in the Wizarding World, Diagon Alley is where Harry gets his first glimpse of the world he is about to join, as he’s guided through the magical street by Hagrid.

The set can be used as a display model once complete, while a modularity aspect allows fans to choose how to display the shops. It measures more than a metre wide and features all the shops – including Ollivanders, Flourish & Blotts and Weasleys’ Wizard Wheezes – with authentic details from the movies.

The set also includes 14 minifigures, including new versions of lead characters Harry, Ron, Hermione, George and Fred Weasley. There are also minifigures of Florean Fortescue and the Daily Prophet photographer, who have never been seen in LEGO form before.

“I love how faithful the final design is to the architectural details in the film,” commented Marcos Bessa, LEGO Harry Potter design lead. “You can barely see some of these buildings zooming past your screen, but we tracked down different photographs from the sets – some of them from nearly 20 years ago – to make sure everything is spot on.

“Diagon Alley is the biggest set I’ve designed to date and I am really proud of how it has come together.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
LEGOStitch500x500
 
Licensed Toys continued to play a key role in shaping market dynamics during 2024 - they make up 35% of overall total market share, up by 3%, thanks to the likes of Lilo & Stitch, UEFA, Despicable Me/Minions, Bluey and Sonic....
SpideyHeroToys500x500
 
With Licensed Toys now representing over a third (35%) of all UK toy sales, popular entertainment IP were well represented in the Hero Toys list....
LucySalisburyFunko500x500
 
Funko's Lucy Salisbury talks toy fair plans in London and Nuremberg, new launches and making the most of seasonal opportunities....
IFFutureForecast500x500
 
Future Forecast 2025 identifies key opportunities for brands, including the rising focus on family wellbeing, the power of sensory marketing and the bridging of physical and digital experiences....
BrioBuilder500x500
 
Revealed at Toy Fair yesterday (21 January), the Apollo Saturn V construction set includes 91 pieces for open-ended building and imaginative play....
MermaidMagic500x500
 
Headstart International has secured a new partnership with entertainment studio Rainbow to develop and distribute a toy line for Netflix property, Mermaid Magic....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.