Nominated for Brand of the Year at the Festival of Marketing next month.
LEGO will be aiming to bolster its awards shelf even further next month, with a nomination in the Brand of the Year category at the Festival of Marketing.
The company faces some tough competition in the category from Aldi, Airbnb, Netflix and Santander.
The finalists had to meet the criteria of being ‘an inspirational organisation’, capable of showing the power of marketing to the wider business community.
The awards will take place during the Festival of Marketing, which is being held at Tobacco Dock, London on November 11-12.
It is organised by Centaur Marketing and will include 12 stages covering topics such as brand and creative, customer experience, social, content, personalisation and b2b.
Click on this link to find out more about the event and the awards.