Julie Dodsworth teams with Shaun the Sheep on new design collection

New collaboration brings British brands together to celebrate springtime in the countryside.

British artisan designer, Julie Dodsworth has joined forces with Aardman and Shaun the Sheep on a new collaboration.

Julie will be creating a set of beautifully hand painted designs, drawing inspiration from the vibrant colours of the British countryside in full bloom, and then applying this to render Shaun in a new and unique way.

The new designs deliver on Aardman’s ethos of ‘We Do More’ extending the brand into new areas in innovative ways. Painted in Julie’s signature style, the patterns suit a range of categories from homewares, fabrics and toiletries to stationery and garden equipment.

“We are really pleased to be working with British talent like Julie Dodsworth on this new design collection,” said Danny Heffer, creative lead, sales and marketing at Aardman. “Julie is known for her floral hand painted style, which translates nicely into Shaun’s rural world. It’s been refreshing getting a new perspective on Shaun the Sheep and it we think it will be popular with fans not only in the UK, but in a number of territories around the world.

“We are currently looking for a range of licensing partners to take along with us on this design journey and help to bring Julie’s interpretation of Mossy Bottom Farm to the retail market.”

Julie (pictured) added: “I’m thrilled to have been invited to work with Shaun the Sheep and all the team at Mossy Bottom. From the viewpoint of being a genuine fan it has been fantastic to create designs that reflect Shaun’s humour and colourful character. My thanks to all the team at Aardman.”

Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.

MORE NEWS
BolognaLicAwards_2025
 
The winners of the Bologna Licensing Awards have been crowned during the Bologna Licensing Trade Fair/Kids....
DocM_Bratz
 
Dr. Martens x Bratz celebrates Y2K aesthetic Featuring nostalgia-rich details, the first footwear and accessories collaboration between Dr. Martens and MGA Entertainment’s Bratz is inspired by the iconic dolls’ passion for fashion and unapologetic self-expression. ...
MouseMansion
 
Manita Schaapman, co-founder and creative director of The Mouse Mansion Company, will take to the stage at this year’s Licensing Conference to share the story of how a handmade universe turned into a global success....
Smiley_Awards
 
Recognising the power of film to inspire change, the eighth annual Smiley Charity Film Awards, presented by Smiley and powered by Smiley Movement CIC, took place at the Indigo O2 on 20 March. ...
BLLAS_Hearst
 
Angharad Moynes, licensing sales director at Hearst, explains why the company supports the Brand & Lifestyle Licensing Awards....
Spacetoon_Moonbug
 
Spacetoon Mum, Spacetoon’s digital platform and content hub directed at mothers, has joined forces with Moonbug Entertainment to launch a heartfelt regional campaign in honour of Mother’s Day....
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.