Book from art licensing agent will go into 200 homes of elderly in social isolation.
Art licensing agent, Jehane has teamed up with Age UK in West Cumbria to publish a special colouring book.
Company founder and artist, Jehane Boden Spiers wanted to help bring some “care, colour and compassion” to people’s lives during the coronavirus outbreak.
Caring Colouring is a 32-page book filled with illustrations from all the artists in the agency, designed to help people during their isolation.
200 copies, along with 2,000 colouring pens, have been donated to Age UK in West Cumbria. These will be distributed through the charity’s new Food Parcel Delivery service, an initiative created to deliver essential food items to vulnerable older people who are unable to leave their homes.
The partnership was created after Jehane responded to a plea made by Jane Mindar on social media. Jane, the deputy chief executive of Age UK West Cumbria, was in the process of temporarily closing the charity’s face-to-face services and was looking for ways to ensure people felt connected at home.
“I was delighted to respond to Jane’s request. With all the experience we have and the fantastic artists I am working with, I immediately thought of making our own colouring book,” commented Jehane. “The concept of ‘Caring Colouring’ seemed the perfect name for our collaboration. I hope it brings much needed reassurance, connection, and joy to some of our most vulnerable people in social isolation.”
Jane added: “Our clubs, groups and services provide a vital source of support and social activity for older people across West Cumbria. I wanted to make sure that these people still feel connected while isolating in their own homes.
“To some it might just be a colouring book, but to the older people we support it’s reassurance that there are people out there that care. Colouring is also a brilliant way to relax when things feel overwhelming. We cannot thank Jehane enough for this incredibly thoughtful and generous donation, we are so grateful.”
A complete copy of Caring Colouring can be downloaded by clicking on this link for a donation starting from £5. 100% of all proceeds will go to Age UK West Cumbria.
Want to read more news like this? Simply sign up to our daily digest by clicking here. You can also follow @LicensingSource on Twitter and @licensing_source on Instagram.